Van den Assem

Creation and implementation of Van den Assem’s new corporate identity across multiple channels, including packaging, store communication tools, and digital platforms. Developed creative concepts and brand strategies, contributing to the redesign of the homepage, product pages, and newsletters for the Assem webshop. Managed the design of social media content, photoshoots, and advertising campaigns, delivering consistency across all channels. Additionally, designed brand books and marketing tools for the Van den Assem retail brand and two private labels, Lina Locchi and Stefano Lauran.